“Count on us”

Düsseldorf / Germany, June 16, 2010 - Ticona will be presenting new products and applications at K 2010 in Düsseldorf under the banner "Count on us." The plastics producer with global operations offers a broad range of specialty polymers combined with extensive processing expertise. Together these enable the development of innovative application-specific solutions for a variety of industries. Strategic additions to its portfolio make the Celanese subsidiary a competent and reliable company, for both regionally and globally based customers.

"Efficiency and ecology are still essential factors in the development and implementation of innovative technologies. We use targeted product development programs and the greatest possible focus on customer service to help our customers implement sustainable, highly profitable solutions," explains Roeland Polet, General Manager of Ticona. The company, with locations in Kelsterbach near Frankfurt am Main (Germany), Florence, Kentucky (USA) and Shanghai (China), will be presenting the most recent successes in a broad range of fields spanning the automotive, aerospace, green technology, home, electronics and consumer goods sectors. One of the highlights is the concept car from Rinspeed known as "UC?". In this electric car designed for use in the city, Celstran^® tapes are used to reinforce the battery carrier and the trunk, thereby providing the stability and light weight that the drive system and the vehicle require. High-strength lightweight structures are also found in the G650, the new business jet from Gulfstream. In the rudder and elevator of their new plane, the aircraft manufacturer is using welded thermoplastic primary structural components for the first time in the history of aviation: components based on Fortron^® PPS. And together with a Hostaform^® POM grade, the polyphenylene sulfide from Ticona is also being used in the first modular fuel cell system. That system makes it possible to supply electrical power to a variety of equipment in industry, research and development while minimizing emissions. Other examples from the automotive industry illustrate how Ticona materials are contributing to sustainability, efficiency and safety.

Growth-oriented corporate strategy

Ticona offers the products Hostaform^®, Vectra^®, GUR^®, Celanex^®, Celstran^®, Compel^®, Impet^®, Riteflex^®, Vandar^® and Fortron^® - and with the acquisition of FACT in January 2010, has also added the long-fiber-reinforced thermoplastic Factor^® to its product line. In April Ticona's parent company Celanese announced another important decision: the construction of a new 50,000-ton polyacetal plant together with SABIC in the Middle East. Construction of local plants is enabling Ticona to supply and support customers all over the world even better than ever before. A second strategic acquisition will also make a decisive contribution in this respect as well: the acquisition of the Zenite^® LCP liquid crystal polymer and Thermx^® PCT polycyclohexylene dimethylene terephthalate product lines from DuPont. The primary beneficiaries here will be companies with global operations - companies from the automotive industry, for example, along with companies in the high-growth electrical and electronic products segment. Leading electronics manufacturers, governments and consumer groups throughout the world are pressing for the development of "green electronics." That's why more and more manufacturers with global operations are eliminating halogenated compounds in their products and replacing them with eco-friendlier materials. As a sector that spans many industries, the electronics segment is playing a key role in this respect. Technological progress often goes hand in hand with the use of high-performance polymers here. This is creating sustainable, green solutions.

Well-positioned for K 2010

"In the area of product and application development, our innovative strength and collaborative, forward-looking approach have contributed to many efficient solutions and numerous innovations by our customers," says Polet in anticipation of K 2010. "The fundamental strategic decisions - the FACT acquisition, the expansion of the joint venture in the Middle East and the acquisition of the two DuPont products - have given us greater latitude and greater expertise, of course. So we're also looking forward to K at the end of October with a real sense of optimism." Summing up Ticona's strengths, Polet concludes: "After all, on the product level we've reached an excellent starting position from which we can continue to live up to our K motto 'Count on us' - both regionally and globally."

"Count on us" - the Ticona stand at the trade fair

K 2010 will run from October 27 through November 3, 2010 at the trade fair grounds in Düsseldorf. Ticona will be presenting its know-how, products and applications at Stand A07 / B07 in Hall 06. The stand's motto, "Count on us", will be displayed by an eye-catching world clock located at its center 24/7. This will serve to underscore the service- and solution-focused company's global orientation and around-the-clock availability. Arranged on a conveyor belt and complemented by an interactive projector, the latest applications made of Ticona materials will be presented on the brightly lit, extremely attractive stand.

Ticona at K 2010 from October 27 through November 3, 2010: Hall 06, Stand A07 / B07

Your contact:

Henning Küll           
Telefon:           +49 (0) 6107 772 17 97
Fax:                +49 (0) 6107 772 72 31
E-Mail:             kuell@ticona.de